There is no marketing without an audience to talk to.
I believe in developing strategies for websites and social media that are tailored to clients’ specific goals and sustainable long-term.
I specialise in UX design to deliver all rounded digital strategies supported by user research and user testing.
PROFESSIONAL Objectives
- To support clients in creating digital marketing strategies that are effective for their business models and achievable
- To provide specialist services to clients by supporting ad-hoc specialised activities like content creation, web content management and training.
- To offer an holistic, all-rounded approach to digital marketing by infusing all relevant activities with fundamentals of user experience, design and user testing.
My services are for whoever needs a fresh look at their digital marketing, or whoever is feeling stuck in their digital endeavours.
Marketing does not have to be complicated, it does not have to feel like an additional burden on top of everything else.
My 3 core principles
Fresh creative approach to problem solving and strategy thinking. Collaborative working with clients is key to brainstorm strategic ideas and align expertise with specific business goals. You will always hear me talk about SMART goals, because I actually believe in them and want to make your goals work for you!
Effectiveness is intrinsically bound to efficiency. What works for a business needs to be achievable within means, in order to produce actual ROI. I user UX design theories to study your audience needs, what they need to have a positive experience with your digital content and marketing, so that none of your efforts are wasted.
Passionate fun. Digital marketing is to support businesses, to achieve growth and to connect with audiences. But I offer to look at it with passion and enthusiasm, so that it is no more just a chore but fun.
I’ve been fortunate to work with Elisa on a number of important projects over the years. She has been consistently professional, insightful and effective. She is highly skilled and knowledgeable in all aspects of digital marketing strategy. Her ability to engage with a broad range of stakeholders through written reports, workshops and social media has been invaluable.
